Nourish The Planet,
Choose Greener Food
Greener Food is a non-profit consultation group dedicated to empowering establishments and businesses in making sustainable and healthy choices in the Middle East and North Africa. We provide tailored strategies, conduct sustainability audits, and promote waste reduction, and energy efficiency. Our mission is to transform the food industry by fostering greener practices that benefit the planet and promote healthier, eco-friendly plant-based choices for consumers.
Food & Beverages
Our expert consultants work closely with food establishments (hotels, restaurants, pubs, etc.) to seamlessly integrate plant-based options into their menus, ensuring a diverse and inclusive selection that appeals to a wide range of customers. By making plant-based options the default choice, we assist businesses in adopting a more sustainable approach, reducing their environmental impact and meeting the growing demand for eco-conscious dining experiences.
Events & Conferences
Our event catering support is designed to provide delectable plant-based menus that cater to diverse dietary preferences while minimizing the event's environmental impact and costs. By offering our guidance and support, we ensure that every occasion is not only memorable but also contributes to a more environmentally conscious society, setting a new standard for responsible event planning and execution.
Services
Menu Design
We specialize in menu design that highlights different options effectively, ensuring clear and accurate labeling while using proven strategies to boost sales and maximize profits. Our approach helps businesses showcase high-quality plant-based dishes in a way that attracts customers and enhances their dining experience. By applying best practices in menu optimization, we make it easier for businesses to cater to the growing demand for plant-based options while increasing revenue.
Culinary Creations
Our in-house professional chefs work closely with businesses to develop custom-made recipes and refine existing dishes, creating unique offerings that appeal to a diverse customer base. By tailoring menus to current food trends and customer preferences, we help businesses expand their reach, attract new diners, and increase profitability. Whether it’s enhancing flavors, optimizing ingredients, or introducing innovative plant-based options, our chef ensures that every dish is both delicious and strategically designed for success.
Dietary Guidelines
We collaborate with health organizations and institutions to enhance dietary guidelines, promoting inclusivity, health, and sustainability. Our evidence-based approach considers the nutritional needs of diverse populations, while integrating plant-based recommendations to foster healthier lifestyles and reduce the environmental strain caused by conventional food production. Together, we can create guidelines that pave the way for a more sustainable and compassionate food system.
Schools & Universities
We collaborate with educational institutions to revamp their canteen offerings, introducing delicious and nutritious plant-based alternatives that promote healthier eating habits among students and staff. Through our sustainability-focused strategies, we help canteens embrace eco-friendly practices, reducing their carbon footprint and contributing to a greener and more sustainable campus environment.
''Consumers from the Middle East and Africa have higher ratings, as compared to the global average, on their attitude towards plant based diets. In particular, the desire to limit the intake of meat is significantly higher, with a 14 percentage point difference.''
— Euromonitor International